Smart Choice Payments Review

Rates and Fees
Truth in Advertising
Consumer Reviews
Customer Support

Best for

Merchants who want a do-it-all payments solution and are okay with long-term contracts

Specializes in

Merchant accounts, gateways & shopping carts, POS software, mobile processing, loyalty & gift card programs, terminal leases

Pricing Summary

Setup Fee: $0

Monthly Fee: Undisclosed

Swipe Rate: 1.00% - 4.99%

Keyed-in Rate: 1.00% - 4.99%

Early Termination Fee : Up to $900

Contract Terms:

3 Years
Visit Smart Choice Payments

Smart Choice Payments was a merchant services provider that was rolled into the Velocity Merchant Services (VMS) brand in 2019. Velocity is a DBA of Smart Choice Payments, Wholesale Merchant Processing, and First Choice Payments. It services standard-risk merchants with a wide variety of payment solutions, including POS software, merchant accounts, virtual terminals, and payment gateways.

Smart Choice Payments Overview


Velocity Merchant Services is based out of Portland, Oregon, and led by Todd McCartney. The company services standard-risk merchants who operate in industries like:

  • Clothing & Apparel

  • General store

  • Electronics

  • Gas station

  • Restaurants

  • Online service providers

As part of Velocity, Smart Choice Payments utilizes a flat-rate pricing model. But it doesn’t publish its rates online, so it’s assumed they vary from merchant to merchant. 

The company is a bit of a mixed bag when it comes to reviews. Some merchants complain about Velocity’s deceptive sales reps and altered contracts. But there’s also a fair amount of positive reviews available online. However, the total number of reviews for the company seems abnormally high, which could be evidence of gaming the system.

Quick Facts

Head Quarters

Beaverton, OR

Year Founded



Todd McCartney



Merchant Provider Risk Tolerance

What We Like

What We Don't Like

Industries Served

  • Clothing & Apparel
  • Convenience Store
  • Electronics
  • Gas Station
  • Hosting
  • Moving Companies
  • Personal Service
  • Restaurant / Bar
  • SAAS
  • SEO & SEM Services
  • Thrift Store
  • Web Design Services

Business Types Served

  • Ecommerce
  • High Volume
  • Information
  • Low Risk
  • Mobile
  • Mom & Pop
  • MOTO
  • Online
  • Retail / Card Present
  • Small Business
  • Wholesale

Smart Choice Payments Products & Services


Online and Mobile Payment Processing

Velocity provides everything that a merchant needs to accept payment for products online and via mobile phones. The company offers merchant accounts, gateways and shopping carts, and a mobile processing solution called Clover Go. 

Velocity also has a website development service, which promises to supply merchants with technology that will improve their online payment services.

POS Software

Merchants can also get POS software through VMS. The company uses a Clover POS system, which has a pretty solid reputation. But merchants should be careful about leasing a terminal through Velocity. The company has had several reviews that indicate it could use predatory practices with hardware leases.

Loyalty & Gift Card Programs

Velocity can also help you set up a loyalty or gift card program. The company’s offerings include the ability to sell and accept gift cards, as well as the ability to issue store credit. The Clover POS app also has some marketplace loyalty programs integrated into it that could be useful.

Smart Choice Payments Payment Processing

  • Check Services
  • Credit Card Processing
  • Debit Card Processing
  • Gift & Loyalty Program
  • Online Payments
  • Payment Gateway
  • POS Equipment
  • Virtual Terminal

Smart Choice Payments Billing & Invoicing

  • Mobile Payments
  • Online Payments
  • Payment Processing

Smart Choice Payments Advertising & Sales

Velocity uses independent sales agents to sell its products and services. This is generally considered to be unfavorable towards merchants because independent sales agents often use deceptive tactics. Indeed, many of the company’s complaints reference deceptive sales rates and altered contracts.

VMS doesn’t provide any rates information on its website. So a merchant would have to contact the company directly in order to determine how much they would have to pay for the services that they want.

Truth in Marketing

Discloses All Important Terms


Public Pricing Available


Smart Choice Payments Pricing, Rates & Fees


Velocity doesn’t disclose any pricing or fees information on its website. Instead, the company directs you to contact one of its reps directly if you want to start using one of its services. This can be pretty annoying to a merchant who’s busy and doesn’t have time to spend hours on communications just to figure out pricing information.

There’s some information online that suggests VMS offers a base rate of 1.29% with a $0.15 per transaction fee. But what sales reps don’t say is that this is on top of interchange rates. So you may end up paying closer to 3% in fees. Take these numbers with a grain of salt, because they’re just internet rumors. But they are worth considering given the absence in the availability of other pricing information from VMS.

Pricing at a Glance

Pricing Model

Flat Rate

Swiped Rate

1.00% - 4.99%

Keyed-in Rate

1.00% - 4.99%

Mobile Payment Rate

Virtual Terminal Rate

1.00% - 4.99%

Monthly Fee


Payment Gateway Fee


Batch Fee


Early Termination Fee

Up to $900

PCI Compliance Fee


Equipment Lease Terms

48-month (locked); $3,900 (Equipment Lease Cost)

Address Verification Service (AVS)

Application Fee

Account Setup Fee


Gateway Setup Fee


Annual Fee

Monthly Minimum


Statement Fee


Smart Choice Payments Contract & Terms

Velocity favors a three-year contract with an automatic renewal clause. This is a fairly standard practice in the industry. But it’s one that’s unfavorable towards merchants who value flexibility. Additionally, the company has very high early termination fees. These can be as high as $900, depending on how far along the contract is when the merchant cancels.

Contract Length

3 Years

Early Termination Fee

Up to $900

Smart Choice Payments Setup & Support


Setup Highlights

  • Documentation / Knowledge Base

Support Highlights

  • Domestic Phone Support (Business Hours)

Smart Choice Payments Complaints, Ratings & Reviews

Velocity Merchant Services currently has an A+ rating with the Better Business Bureau. But the company also has numerous negative reviews on other websites. The majority of these complain about altered contracts, deceptive sales practices, and poor customer service.

There are also some positive reviews about Velocity. But we’re a bit dubious about their credibility. There seems to be a larger number of reviews than you would expect to see from a merchant services provider that is Velocity’s size. This can be a sign of attempting to game the reviews in the company’s favor, though this isn’t confirmed in any way.



A+(8 complaints)


1.9 Stars / 34 Reviews


2.5 Stars / Based on the opinion of 11 people




Total Online Reviews


Total Online Complaints




Smart Choice Payments Alternatives


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